Veteran disc jockey and president of DJAN cool DJ Jimmy Jatt shared an opinion in a recent interview with HipTV. He is of the belief that foreign artistes benefit more from collaborations with Nigerian artistes.
Quoting what he said “the collaborations don’t necessarily take you into their territory but it brings them into yours”. His views are that after all the big money spent to feature international acts, these artists don’t feel the need to promote your song in their territory.
The only exception is when they choose to feature you on their song, that way they go all out in promoting such songs with little efforts from the Nigerian artiste. He sighted a perfect example of Drake featuring Wizkid on his song One Dance.